Feb. 4, 2021

The Power Of The Business Model Canvas - Alex Osterwalder

The Power Of The Business Model Canvas - Alex Osterwalder

“Business plans shouldn’t be around an innovation.”

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Join the business consulting legend Alex who popularized the 1-page business model canvas during an interview with Jason Marc Campbell where we will discuss why having this magical map will allow you to see where your business can grow, the potential of any startup, and re-orient yourself in the process. 


Dr. Alexander Osterwalder is one of the world's most influential strategy and innovation experts, a leading author, entrepreneur, and in-demand speaker whose work has changed the way established companies do business and how new ventures get started. Ranked No. 4 of the top 50 management thinkers worldwide, Alex is known for simplifying the strategy development process and turning complex concepts into digestible visual models. Together with Yves Pigneur, he invented the Business Model Canvas, Value Proposition Canvas, and Business Portfolio Map - practical tools that are trusted by millions of business practitioners from leading global companies including Microsoft, Coca-Cola, Nestlé, MasterCard, Sony, Fujitsu, 3M, Intel, Roche, Colgate-Palmolive, and many more.


Listen out for:

- The story of how Alex Osterwalder started The Business Model Canvas.

- How to use The Business Model Canvas in your business.

- 3 qualities that make an invincible company.

- Live bonus Q&A session.



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